Shelley Keith

Last updated May 19th 2011
Resume powered by emurse

Shelley Keith

870-904-9965

http://www.shelleykeith.com

-

SKILLS

-

  • Website development and custom application project management
  • Application design, troubleshooting and security
  • Using Best Practices to integrate web sales into corporate presence
  • Payment system requirements and integration
  • Familiar with several "out of the box" ecommerce applications
  • HTML/XHTML & Cascading Style Sheets (CSS)
  • Familiar with PHP, JavaScript, Perl, Java and VB.NET
  • Multi-audience technical support
  • W3C Accessibility Initiative & Americans with Disabilities (ADA) Section 508 Guidelines
  • Search Engines & Online Marketing
  • Google Adwords, Analytics & Custom Search services
  • Organic results and SEO

-

AWARDS AND HONORS

-

  • Alphi Chi National Honor Society - Inducted February 2010
  • Speaker: Higher Ed Experts Webinar, April 2010
  • Beta Gamma Sigma - Inducted April 2010
  • CASE District IV Award of Excellence - World Wide Web Site - 2006, 2008
  • CASE District IV Achievement Award - World Wide Web Site - 2009
  • CASE District IV Award of Excellence - eNewsletter - 2007
  • Admissions Marketing Report Merit Award - eNewsletter - 2007
  • Phi Beta Lambda State Leadership Conference - Grand Prize - E-Business - 2007, First Place - Marketing Concepts - 2009, Second Place - Computer Concepts - 2009, First Place - Management Concepts - 2010, First Place - Information Management - 2010, First Place - Project Management - 2011, First Place - Microeconomics - 2011
  • State of Louisiana Post Office Project of the Year - Recruiting Brochure - 2008

-

CLUBS AND ORGANIZATIONS

-

  • Project Management Institute
  • Council for Advancement and Support of Education (CASE)
  • Higher Education Web Professionals
  • Women Designer's Group
  • International Webmasters Association

-

EDUCATION

-

6/2005 - 12/2011

Southern Arkansas University

BBA

  • Management Information Systems (MIS)

  • 3.8 Grade Point Average

-

-

COMMUNITY INVOLVEMENT

-

  • Higher Education Web Professionals Annual Conference Program Committee - 2007 - present
  • Higher Education Web Professionals Arkansas Regional Conference co-chair - 2010-present
  • Arkansas Community of Excellence Knowledge Based Companies Committee for Columbia County - 2007

-

WORK EXPERIENCE

-

07/2004 - Present
Website Coordinator

Southern Arkansas University

Magnolia, Arkansas

Departmental needs assessment, solution research, user training and documentation. Responsible for all aspects of the University website including strategic planning, vendor evaluation and integration with marketing efforts across over 30 widely varied academic and administrative departments. Establish and enforce University policies as related to the website and adhere to legal obligations and guidelines such as the Americans with Disabilities Act web accessibility requirements. Working with a campus-wide WordPress Multi-Site implementation.

-

6/1994 - 11/2003
Development Director

I.E., LLC.

Mequon, Wisconsin

Managed all external and internal development projects. Coordinated efforts between consultants and internal staff. Charged with writing project definitions and technical documentation. Communicated with clients throughout the project and managed user training upon project completion. Primarily responsible for business development projects including new product lines, promotions and strategic alliances.
Example clients: Keane, Inc., Elite Crete Systems, Irish National Post Office

-

-

SUMMARY

-

Hand-coded the project that transformed the Southern Arkansas University website from a 16,000 page static website to a streamlined, searchable, custom web content system in 6 months. Performed departmental needs assessments for all University departments, garnered buy-in from administration and managed system training.

Expanded customer base from 9 hosted websites to over 3000 within 2 years through direct sales.

Provided consulting services to Keane, Inc.'s healthcare division, Keane Care, and Equifax's Digital Certificate division (now GeoTrust) on user interface design, security, technical support and customer relations.

Proposed and managed a website overhaul for an online toy retailer which resulted in a 300% increase in revenue within a year.

Contracted by the Arkansas Department of Education Division of Education Renewal Zones to create project specifications and Request for Proposals for highly specialized web application to satisfy legislative requirements and establish repository for best practice information for statewide ERZ zones.

Created the majority of the proposals, content, sales copy, technical and end-user support documentation for all I.E., LLC, websites, projects and marketing materials.

Oversaw numerous ecommerce and informational site development projects for clients worldwide. These include employment portals, entertainment portals, ecommerce for small online retailers, custom applications, web-based corporate intranets and business-to-business sales interfaces for large manufacturers.

-